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Will regional PR be rid of Ad Value Equivalence measures any time soon?
 
 
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IAA launches workshop series

Written by AdNation Editor, Monday, 01 March 2010

Nicolas ChidiacUAE chapter says young professionals don't don't need no education.  Read more...
 

STC awarded Lynx Advertiser of the Year gong

Written by Eliot Beer, Wednesday, 24 February 2010

STC's attractive but amorphous new(ish) logo.Mega-advertiser Saudi Telecom follows last year’s Melody win ahead of next month’s Lynx.  Read more...
 

You know what your problem is...?

Written by Eliot Beer, Tuesday, 23 February 2010

Is this what the region's ad industry would look like as a person? Possibly. Although probably not with mouths for eyes...COMMENT: The regional marketing industry is a schizophrenic basket-case, says Eliot Beer. This is why.  Read more...
 

Etihad unwraps new ad campaign

Written by Eliot Beer, Monday, 22 February 2010

Etihad claims to be the best... it's certainly got good teeth.Shiny new TVC shows off shiny new planes, Abu Dhabi airline prepares to roll ad out globally.  Read more...
 

Ogilvy CEO confirms plan to buy out Memac

Written by Eliot Beer, Tuesday, 16 February 2010

Miles YoungOgilvy’s Miles Young and Memac head Eddie Moutran say talks are at “fairly advanced stage”.  Read more...
 

Emirates goes for Milan return leg

Written by Eliot Beer, Sunday, 14 February 2010

Emirates is back on AC Milan's shirts.Dubai airline signs new $82-million four-year shirt deal with AC Milan, adding to its European sponsorship roster.  Read more...
 

Nassib Boueri takes on Intermarkets

Written by Eliot Beer, Monday, 08 February 2010

Nassib BoueriWunderman boss adds Intermarkets CEO role to portfolio, replacing Nadim Sfeir at the agency.  Read more...
 
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