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Polls

Will regional PR be rid of Ad Value Equivalence measures any time soon?

	Yes, they're on the way out already.
	No, clients still demand them.
	No, and why would we want to, they're great!

Advertising News

Advertising News

Cannes: First shortlists are out

Written by AdNation Editor, Monday, 21 June 2010
Y&R Dubai leads the way regionally, with 18 entries in Press and Outdoor.

Advertisers Business Group launches workshops

Written by AdNation Editor, Tuesday, 15 June 2010
First in series, which included session on "Marketing Effectiveness in the Middle East", held last week.

Aldar calls ad review

Written by AdNation Editor, Tuesday, 08 June 2010
Abu-Dhabi based property giant invites 10 agencies to pitch.

New regional CEO for Saatchi

Written by AdNation Editor, Tuesday, 08 June 2010
Adil Khan shifts from Y&R to help rebuild beleaguered agency's reputation in the region.

TV advertising increases market share, says IPSOS

Written by AdNation Editor, Monday, 31 May 2010
UAE and pan-Arab TV spend accounts for 78 per cent of market this year, research shows.

Nancy Ajram can't shake Coke habit

Written by AdNation Editor, Monday, 24 May 2010
We'll explain: purveyor of fizzy pop records another song for purveyor of fizzy pop. For the World Cup!

TBWA\RAAD turns 10

Written by AdNation Editor, Tuesday, 18 May 2010
Agency unveils ambitious plan for 2012.

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