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Will regional PR be rid of Ad Value Equivalence measures any time soon?

	Yes, they're on the way out already.
	No, clients still demand them.
	No, and why would we want to, they're great!

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Advertising News

Advertising News

What’s goin' on

Written by AdNation Editor, Sunday, 07 March 2010
The latest on this year’s Lynx programme.

Hohmann heads to Cannes

Written by AdNation Editor, Wednesday, 03 March 2010
Memac Ogilvy’s regional creative director to sit on this year’s Cannes Lions Press jury.

IAA launches workshop series

Written by AdNation Editor, Monday, 01 March 2010
UAE chapter says young professionals don't don't need no education.

STC awarded Lynx Advertiser of the Year gong

Written by Eliot Beer, Wednesday, 24 February 2010
Mega-advertiser Saudi Telecom follows last year’s Melody win ahead of next month’s Lynx.

You know what your problem is...?

Written by Eliot Beer, Tuesday, 23 February 2010
COMMENT: The regional marketing industry is a schizophrenic basket-case, says Eliot Beer. This is why.

Etihad unwraps new ad campaign

Written by Eliot Beer, Monday, 22 February 2010
Shiny new TVC shows off shiny new planes, Abu Dhabi airline prepares to roll ad out globally.

Ogilvy CEO confirms plan to buy out Memac

Written by Eliot Beer, Tuesday, 16 February 2010
Ogilvy’s Miles Young and Memac head Eddie Moutran say talks are at “fairly advanced stage”.

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